Outdoor Retailer
Mountain Khakis, White Sierra, Roark Revival, Avalanche,
Lightweight layers and outerwear that multi-tasks for global winter weather patterns...like the Spring worthy temps on Christmas Day to the Blizzard
SNOWPOCALYPSE -a month later experienced in the Northeast...outdoor people are re-jiggering their wardrobe needs+purchases.
IMO at least with all the folks we know-everyone already had the burly outerwear from the past two frigid winters and didn't need new jackets/coats anyway. Like fashion
fashion -accessories are increasingly the key to yearly seasonal-profitable- sales-or collabs with mass merchants.
Or growing kids who always need something new ...
KEY PIECE -Shirt/Jacket Hybrid
More Highlights:
Always a mountain lifestyle brand -launching in 2003 with those rugged handsome khakis (classic style in every guy's wardrobe) - now with plenty of home on the range-or on a street clothes...
Mountain Khakis ("MK") "Built For The Mountain Life® showed easy to wear contemporary separates that work with what's already hanging in their customers closets.
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| editorial statements here with Raleigh Ross...retro styling jacket shirt hybrid, with branded metal snap closures-plaid wool -lined for comfort. |
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WHITE SIERRA-packs down easy lightweight Whisper Fill insulated jacket/shirt hybrid -THE silhouette of the season -made with water repellent nylon fabric, snap closures, nice touch-side zip secure hand warmer pockets...
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| ROARK REVIVAL-Vancouver, Canada serves as the tripping jaunt for F/W '16s collection from this well branded menswear line. Pictured-mad for plaid long sleeve practical piece... dubbed "The Chief" flannel by Jaimie Thomas- de riguer construction for wet/cool climates---nylon quilted flannel with pockets-mid-weight flannel=warmth+comfort. |
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| Avalanche - MONTI insulated shirt hails from the outdoor inspired brand's urban collection...that fyi-showed a lot of winning pieces at great prices. Traditional fitting wind resistant -woven herringbone fabric that is super soft plus warm fiber fill insulation=easy clean too.. Traditional snap closure design...to layer---or worn by itself. |
